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World-class training for transformational coaches, spiritual teachers and industry leaders:

Sacred Depths

Transformational Practitioner Certification


Co-create Life-Changing Results in Your Client Work (& Powerfully Grow Your Business!) through the Art of Human Transformation


There are those of us who know we must go DEEPER.

To rise above the noise of "good" service to total excellence, to shine the light of truth & clarity into the dark craggy corners of the psyche of those we are here to serve…
To intimately understand human nature and the very human tendencies that keep clients stuck in circumstances that they don't like or want.

This isn't about surface level coaching. This is about cultivating the skills, expertise and confidence to go deep, deep, deep with your clients. So that you can co-create RESULTS & real and lasting transformation. Knock-their-socks-off Transformation.

So that you can look your clients in the eye, knowing you can handle their deepest fears & resistances, and deliver on your promise to help them experience something new... something better.

This is that invitation to go deeper with your clients...

to support them through their toughest obstacles, their biggest fears, and towards their greatest desires and potential.


  • If you’ve ever wondered if you’re actually creating lasting, transformative results in the lives of your clients… or if you're just skating over the surface of their patterns and fears.
  • ​If you are nervous about client resistance, fear, self-sabotage, and defensiveness...  
  • ​​If your clients aren't following through on their commitments, if they aren't having the difficult conversations, if they aren't implementing your strategies...   
  • ​If you do great work... but don't always understand how you did it, what yielded the breakthrough... and if you can do it again...
  • ​If you don't know how to respond when clients disengage from your work, blame you or create conflict as defense mechanisms...
  • ​If your work and business are good... but you know they are meant to be exceptional...
  • ​If you desire to have more confidence in yourself and your skills...

This invitation is for YOU.

If you are already working with clients, through Sacred Depths you can expect to create:

If you don’t yet have clients, through Sacred Depths you can expect to build:

Are you ready to have a transformational business which is

Flourishing, Impactful, and Deeply Resonant

with clients who come back again and again, and recommend you whole-heartedly to everyone they know?

Then you MUST become masterful at transformation.
Mastery of your craft is the ULTIMATE Marketing & Business Success Strategy.

Why? Because the self-development industry is totally saturated & done with "OK" practitioners
(though there is PLENTY of space for you if you become a SACRED DEPTHS PRACTITIONER).

"This program is a must on the path to become excellent and masterful as a coach."

I’ve been a full-time coach for 13 years now. Each year I have a constant drive to get better, go deeper and learn more about my clients.
The Sacred Depths Coaching Program gave me more tools to recognize my client’s fears and resistance, and to help them walk through them. I’ve become a better coach and gotten out of ruts that I didn’t even know I was in. The program has also supported me to go deeper into myself to fight my own resistance and procrastination. My clients now regularly rave about their sessions and send me emails afterwards saying how helpful they were. This program is a must on the path to become excellent and masterful as a coach.

— Monica Shah, Business Coach, CEO Revenue Breakthrough www.RevenueBreakthrough.com

"I have grown immeasurably from participating in the Sacred Depths Coaching course."

Before the course I had a lot of self-doubt -- I had internal 'knowing' but the doubt sprang from not knowing how to use that knowing and how to interact in the world with it, as a whole part of me. Because my 'wiring' is so in line with the underlying basis and assumptions of what you teach, AND because the course gives me an exceptionally practical way for bringing the teachings out into the world, I now feel truly whole and strong. I get to claim something that has always been a part of me and feel there is a place for me professionally as I am in the world. This is a precious floor of confidence. I'm integrating at a heart level and in the last few weeks, I've been able to speak up more and be seen more as who I am in groups. That is a shift.
— Monisha Mittal, monishamittal.com

I am COMMITTED to training

High Level Practitioners

Those who approach their clients with integrity & advanced skills.  

If we want to go beneath the surface of what is truly driving a client’s behaviors, actions and results...

We need to have the willingness, confidence and skills to do so.      

You see, exceptional coaching isn’t just about helping someone feel good in the moment. 

It’s the art of allowing your client to see her actions, thoughts and behaviors in the clearest light possible… and then expertly supporting her in creating change. 

These days, every program and every entrepreneur looks like everyone else. 

Very few practitioners STAND OUT for helping their clients create stellar results and REAL CHANGE:

  • The marketplace is FLOODED with practitioners who haven't been appropriately trained
  • ​Many are having trouble with client retention, with client satisfaction, with client renewals
  • ​​Practitioners are so focused on marketing that they’ve moved away from becoming masterful coaches & facilitators that revolutionize people’s lives
  • ​​Very few people have learned how to effectively and expertly move clients through the very natural human tendencies of defense, denial, overwhelm and fear….or help them create visions that are actually aligned….or hold them accountable in ways that count
  • ​​We don’t need more "wanna-be-preneurs" with better personal branding or fancier marketing…what we need is more kick-ass transformational coaches, healers and facilitators

“From June to July my clientele has doubled!”

My clients are having big breakthroughs in sessions and turning those into transformations by taking bold actions between sessions. I finally have the confidence that I've wanted for so long, not only in my work but my personal life too. I literally feel like a new woman! Thank you from the bottom of my heart for the work you do, for modeling what true transformational coaching looks like and bringing loving compassion to the growing pains of becoming a masterful coach.  

— Mary Ellen Flesher, www.maryellenflesher.com

“I highly recommend the Sacred Depths Training both to new and seasoned coaches. There is so much gold here.”

Sacred Depths Coaching Training has been an incredible training program that I have benefited from both on a personal level, as well as a business level with my clients. As a mentor, Joanna’s soft and loving presence makes you feel seen, heard, loved and understood which is also the red thread throughout the whole training that we're consistently working to embody when we're working with our own clients.I highly recommend the Sacred Depths Training both to new and seasoned coaches. There is so much gold here. 

— Johanna Arnesson

By wading into The Sacred Depths of our clients' inner worlds…

We can create reliable and transformational results as a coach, healer, facilitator or transformational expert.

Sacred Depths is the potent blend of Coaching Skills, Spiritual Wisdom, Human Nature Research, Neuroscience, Embodied Transformation Techniques, Shadow Excavation, Transcendental Visualization Tools, Ritual Secrets, & Energetics that you've been looking for.



Here is what most practitioners don't know when they start working with clients:

Humans are quite adept at telling others (and themselves) what they want to hear, and creating circumstances to avoid their own truth and evolution. Without the ability to see the unseen, hear the unheard, illuminate what lies in the darkness, and be motivated to change pattern…

Our clients will present with resistance, stuckness, confusion, procrastination and reversion to the status quo. 

And we as practitioners, if we aren't properly trained, we become frustrated, doubting our ability, and feeling not so great.

The good news: we can do BETTER

I’ve dedicated the last 18 years of my life to MASTERY of transformational leadership, coaching and facilitation. Over the last 18 years I have led literally HUNDREDS of Retreats, workshops, rituals, classes and seminars. In that time I’ve led thousands of women and men in the United States and abroad in 1:1 coaching work and in groups. And I have been training coaches and facilitators for over a decade as well.    

I am proud to share that my clients credit our work together as some of the most profound and life-defining work they have ever done. 

They tell me that the experience I lead them through is of higher quality than anything else out there. They thank me for guiding them to achieve their most desired goals, and perhaps more importantly: to become more of whom they are meant to be.

My leadership has activated and healed participants deeply and in very sacred ways, has yielded results that I would have never imagined, has generated more income for me through clients resigning and telling their friends, and has left me feeling satisfied, connected to my brilliance, and knowing I am living out my sacred mission in the world.

“During Sacred Depths I sold my first two 6-month VIP programs for four figures with so much ease. And both clients have renewed.”

Being a part of Sacred Depths has changed me as a practitioner and a business woman from the inside out. During Sacred Depths, I became so much clearer on who I am as a practitioner and how I am truly meant to serve. The work with my clients has deepened, and I am now attracting people who are aligned with the deeply shamanic creativity coaching I offer. During Sacred Depths I also sold my first two 6-month VIP programs for four figures with so much ease. And both clients have renewed. I am so grateful for Joanna and the powerful community of practitioners she gathers in Sacred Depths. 

— Elana Bell, www.elanabell.com

“I’m forever changed and deeply grateful.”

I’m so GRATEFUL for my Sacred Depth’s experience. Joanna is Masterful at generating a space where others experience themselves as seen, heard, and loved. Joanna’s commitment to generating mastery in others leads to an opportunity for others to experience themselves as extraordinary in the midst of living in their ordinary lives. 

 What a gift, to grant others tools and moments to change the world by first experiencing themself as a master of their own. As a result of Sacred Depths, I’ve generated close to $35,000 of additional income in the last 6 months. I’m forever changed and deeply grateful.

— Heather Lawrence, www.instagram.com/HeatherLoile

Not only that, but my clients and the students that I have trained also receive these ROCKSTAR results

My clients are coaches and therapists and yoga instructors and business mentors and transformational speakers and real estate agents and massage therapists and music teachers and sleep coaches and pilates instructors and beyond. 

Some have just begun and others are very experienced practitioners over decades time. But here’s what they all have in common – through my mentorship….    

My clients bring the house down in their 1:1 sessions, and at their retreats and workshops.    

They have raving fans. They are known as the BEST at what they do.

My students are known as exceptional practitioners & wise mentors in their field. Their client rosters grow naturally because their reputations precede them. They worry less about their performance because they know how to handle any client situation with ease. 

They thank me over and over for training them to become truly exceptional at human transformation.

I share all this with you not to impress you, but to impress upon you that becoming a truly transformational practitioner is not optional if you want to have a thriving, impactful business that you feel amazing about. There are certain skills and elements the practitioner must master to successfully create REAL shifts, healing and openings for participants. 

In fact, I’ve learned the hard way that without these tools, things can go very, very wrong. Your work can fall flat, or your clients will become upset or frustrated with you, or you can do harm because of cultural insensitivity, or you will leave client sessions feeling exhausted and spent.

Most practitioners these days can fall into this trap because they have not been taught how to become masterful coaches. And you aren’t simply born with coaching mastery (even if you’re a “natural”) the only way to become an EXPERT is to learn how. Most practitioner trainings out there don’t teach the “secret sauce” to go from good or great to absolutely exceptional. 

"I can't recommend this course enough!"

Sacred Depths Coaching has made me a better listener, more present to my clients and myself as a coach and helped me facilitate some amazing internal breakthroughs and transformations almost immediately. Joanna's Sacred Depths Coach Certification Program has helped me create the invaluable internal infrastructure for my coaching and group programs that was sorely missing. I take women entrepreneurs through the journey of getting visible by sharing their stories in talks, blogs and social media. While I could write their stories for them and share my own experiences of working through fears, I didn't have the tools to help my clients effectively do these things for themselves. So, I was consulting not coaching. I was creating polished stories for my clients but not helping them transform into healed and empowered storytellers in their businesses. I am doing that now thanks to this program. Sacred Depths has made me a better listener, more present to my clients and myself as a coach and helped me facilitate some amazing internal breakthroughs and transformations almost immediately. Joanna's work is a gift and business booster....and she is an ever generous, present and wise guide through the whole process. I can't recommend this course enough!   

— Cara Jones, Story Breakthrough, www.cara-jones.com 

"The work you're doing is deeply important. I recommend you and this course to anyone who wants to elevate their game by going deeper." 

So much gratitude to you for modeling excellence, compassion and ritual, Joanna.

I've been coaching for 17 years, but was drawn to your program to find ways to go even deeper with my clients—beyond business strategy. As things like this go, I learned a lot about myself too.   

The highlight of this program was attending the Shadow Retreat in March. Not only did I learn and practice new skills, it brought to light a shadow of my own in the process. One that had eluded me for decades! The work you're doing is deeply important. I recommend you and this course to anyone who wants to elevate their game by going deeper.   

Thank you.   

— Carolyn Herfurth, carolynherfurth.com 

Here we are seeking Mastery & Deep Client Satisfaction…

The potent sum of inner fortitude + outer results to create authentic & in-integrity success as a coach, healer, facilitator or transformational expert. 


Transformation Mastery

Through this life and business changing journey, you will become an EXCEPTIONAL coach & facilitator of human transformation by learning the 4 Foundations of Coaching Mastery

Mastery of Human Nature & Client Behavior

In order to bring your coaching skills alive, you must understand client behaviors, responses, and patterns intimately… this is why Mastery of Human Nature & Client Behavior is a game changer. 

This is the only practitioner program that will extensively train you in human tendencies, human responses, human archetypal behavior and human belief systems.

Masterful Coaching & Transformation Skills

You thoroughly learn the basic, advanced and Advanced-Advanced skills, techniques and tools that the most effective practitioners, coaches & teachers use to co-create radical and incredible change with their clients. 

These skills are delivered through a combination of interactive training calls and practice sessions.

Personal Mastery

To be an exceptional practitioner that your clients trust and truly learn from, you must be solidly committed to your own inner work. You  can only take your clients as far as you have gone yourself. Period. 

To go deeper with clients, you must work through your own fears & Shadows, look at your own belief systems, challenge your own habits and patterns. 

The work we do together in this certification program will change YOU forever. You will come to know yourself in ways you never thought possible, and transform behaviors and patterns that have long stood in your way.

Business Mastery

Business Mastery is NOT about the latest & greatest “funnel fad" or the best ways to re-target your ads. 

Instead, Business Mastery is about rock solid communication with those that are meant to work with you. It’s about effective & in-integrity sales conversations. It’s about knowing how to speak & write to the souls of your ideal client so that they deeply desire the solution you possess. It’s about being brilliant in how you share your thought leadership. It’s about asking the right questions that pique interest. It’s about knowing how to address resistance. And it’s about owning your confidence so deeply that all of your marketing materials radiate with magnetism. Every single module of this training helps you with these business skills. 

"Although I am an experienced coach, I’ve never experienced such a broad and rich curriculum as in the Sacred Depths Program."

The advanced part of this training has enriched me with knowledge, skills and wisdom I’ve never found in any coaching program before. And it is Joanna, with her systemized approach and empathetic and open mind who made the difference for me. She helps you where she can. Shares her knowledge and wisdom without holding back. I felt welcome from the first moment. Sacred Depths for sure is no coaching light. It is a training that you will never forget and will make you feel proud you chose to be a professional coach.The difference for my clients is that I go beyond the surface level, dare to bring them my wisdom on all learning levels by questioning them on all kind of topics, not afraid of touching the dark parts. I can help them befriend their fear, touch the negative patterns, and lead them on their path to make powerful choices in their lives.   

I also loved the way we, the coaches, put ourselves out there to be questioned. To journal on all the topics and answer all the questions first.The live shadow retreat was amazing. I learned so much about the darker parts of ourselves and our clients and how to handle tough stuff when shadows pop up. I think I’ve learned not to hide anymore but to trust myself as a professional coach that I can handle all kinds of situations. My clients profit from all this. I dare to ask questions that lead to breakthroughs and, very important, help them along the path of transformation by holding them accountable, step by step, towards their goals and dreams.   

Joanna, I loved every minute of this program. I am so grateful for your wisdom, knowledge, skills, and the true role model you are to us. But most of all: I loved you as a facilitator/coach because you were you; kind, loving, intelligent, open, with humor, wise.

— Nicole Offenberg, www.nicoleoffenberg.nl

When you can confidently stand in the power of the results that you co-create with your clients,

Your Marketing Becomes Clear.

You don’t need to over-promise; your results speak for themselves.  

Your business gets easier. Word of mouth about you spreads like wildfire. You are sought out for the results you co-create & the experiences you provide. 

You become known as the best of the best. You feel more confident & authentic in raising your rates or becoming more visible and bold in your marketing.   

You transcend standard online marketing and become the respected leader of a community or mission. When you share an opportunity to be with you at a retreat or workshop, your people come. Without question.   

“I now have more time, money and freedom to create more of the work that I love.”

When I stepped into Sacred Depths, I had a successful bodywork practice that had evolved over 13 years and was ready for a major shift. I knew I was being called to change the way I worked, but was uncertain how to make the transition. I knew my skills for co-creating deep and profound healing experiences were excellent, and yet there was another step I was ready to take as a practitioner. In Sacred Depths I was given even more permission to trust my intuition and allow my client’s wisdom to lead the session. I really appreciate that Joanna offers the tools and skills that allow those divine moments of self revelation to be carried through and deeply woven into client’s bodies, hearts and lives. I was encouraged to embody each new skill as they were taught, before offering them to clients. I found there was enough structure to learn something new, while being spacious enough for me to weave in the medicine, skills and tools I had already cultivated. I was able to completely transform my practice, without it ever feeling like I had to start from scratch. I shifted from offering 90% in-person sessions and feeling limited by the structure of my business to offering 100% distance/virtual sessions that are more efficient and effective for the folks I serve. I now have more time, money and freedom to create more of the work that I love. I received exactly the foundation, support, confidence and inner transformation I needed to bring my work through to the next evolution of building a sustainable business that is way more aligned with my purpose as a guide and healer.

— Tele Darden, www.teledarden.com

"Sacred Depths is one of the best investments in myself and my practice that I've ever made.” 

Choosing to step into Sacred Depths has proven to be a life defining and transformative experience that I will forever be grateful for. I came to the program as a seasoned and successful acupuncturist ready to embark on expanding into more Life & Business coaching. I had some basic trainings and skills already, but knew that in order to be of most service and value to future clients that I needed to look deeper into the study of coaching and Joanna offered just that. The integrity, depth, transparency, and experience with which she delivers the content of the curriculum ensured that I would learn to become a proficient and masterful coach set up for success. The specific coaching methods and skills Joanna teaches were easily applied in my coaching and clients were able to shift and experience deeper breakthroughs. Sacred depths also created space for me to continue being coached. I know that I can only go as deep with my clients as I am willing to go myself. Joanna created a sacred environment within which to do so. And I am so excited to continue on working with her, as the journey is just that. No end in sight for my what's next!!! And for that I am grateful. If you are considering Sacred Depths don't hesitate, it's one of the best investments in myself and my practice that I've ever made.   

— Beth Conroy, Acupuncturist & Life Coach, www.bethconroy.com

What Does It Mean To Be A

Sacred Depths Practitioner?

  • A Sacred Depths Practitioner knows how to hold the most sacred space possible for clients to become more self-aware and heal.
  • ​​A Sacred Depths Practitioner doesn’t flinch when clients encounter obstacles, but knows exactly how to navigate them through it.
  • A Sacred Depths Practitioner knows how to give fully and generously WITHOUT exhausting themself or draining their energy.
  • ​​A Sacred Depths Practitioner guides in ways that don’t overwhelm others, teaches in ways that the learning & growth actually stick permanently instead of falling away as soon as their client leaves the session.
  • A Sacred Depths Practitioner holds deep wisdom about human nature and life, and masterfully teaches it through their coaching.  
  • A Sacred Depths Practitioner is ethical & in integrity; they know how to handle client projections, and how NOT to project on clients; they know how to check their privilege; they know how to create nourishing environments for ALL of her clients.
  • They know how to not be afraid when big emotions come up (& to look forward to it!).  
  • ​A Sacred Depths Practitioner is a person who is REAL and AUTHENTIC, someone who themself shifts, heals and transforms as they step more and more into who they are as a leader…
  • ​A Sacred Depths Practitioner understands that Equity & Inclusion are core values of true transformation and mentorship. They are committed to equity for everyone regardless of race, gender, age, nationality, ethnicity, sexual orientation, or physical appearance/ability.
  • ​​​A Sacred Depths Practitioner is a guide, a teacher, a coach, a speaker whose clients and audiences remember her, whose clients and audiences have immense gratitude and love for, whose clients and audiences credit as one of the main reasons they are as successful as they are, credit for helping provide the greatest learnings and transformations, and whose clients and audiences talk about and refer to others.
  • ​A Sacred Depths Practitioner knows how to work with their OWN fears, patterns, and limiting behaviors; how to hold themselves through their own deep inner work.